What’s the key to a successful and growing business? It’s simple: an engaged customer base. But that’s easier said than done. Luckily for your business, [...]

Instagram isn’t just for influencers of people eager to share photos of their cats and their children. It’s also a very valuable tool for business. While [...]

Marketing is a broad category. There’s digital marketing, search engine marketing, content marketing — just to name a few — so it can be daunting [...]

Keyword research is an important part of a successful web presence, especially when it comes to SEO. In fact, keyword research is so essential that it [...]

In the last blog post, we introduced the basics of search engine results pages (SERP). But there are more aspects of SERPs, like SERP features, [...]

Search engine results pages (or SERPs) might seem simple, but there’s more to them than first meets the eye. It’s important to remember that SERPs [...]

What is organic click through rate? Organic click through rate (CTR) is the percentage of users who click on your website URL after a Google [...]

So, you have your website, your branding, and the core ideas of your business all figured out. The next step is getting the word out [...]